| |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
| |
|
|
|
|||||||||||||
|
|
|
|
|
|
![]() |
|
||||||||||
| |
|
|
|
|||||||||||||
| |
|
|
|
|
||||||||||||
| |
|
|
|
|||||||||||||
| |
||||||||||||||||
|
These exercises challenge students to study a company's web site to discover
how the company's employment policies, management style, or organizational
structure relates to concepts or theories covered in the text
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | Chapter
1 As you read in Chapter 1, good managers know that employees are the lifeblood of any organization. Showing employees that they are valued and appreciated pays off in higher levels of performance--and no one is more active in nurturing its employees than Sun Microsystems, a global power in the highly competitive computing and networking industry. To see how the company regards its employees and presents itself as an employer to job applicants, visit Sun Microsystems Employment Information. This page contains links to a description of Sun's "work hard/play hard" organizational culture, employee comments about working at Sun, and Sun's view of diversity and teamwork.
Chapter
2 1) The globalization trend has spurred many companies to buy or sell goods or services in other countries. McDonald's, for example, is based in Illinois, but it has been crossing national borders since 1967. Today, the company has 22,000 restaurants in 109 countries, selling billions of hamburgers from Boston to Brazil to Budapest to Beijing. Point your web browser to McDonald's international home page and read about the company's global expansion. Also read about the company's presence in one particular region or country, such as Japan or South America.
2) Workforce diversity is a function of the similarities and differences among employees, as you learned in Chapter 2. Valuing diversity is not just an ethical or legal imperative--it can open new doors to competitive advantage and lead to higher organizational performance, as well. Xerox is a good example of a company that is continually working to improve its multicultural development. Using your Internet browser, visit Xerox's employment home page and read the company's views on diversity. Also examine the benefits policies Xerox has implemented to address the differing needs of its diverse workforce.
Chapter
3 The psychological contract between employers and employees has changed in recent years, in the wake of layoffs and increasing demand for worker flexibility. Yet if organizations are unable to offer long-term job security, they can certainly offer employees the opportunity to gain skills that will make them attractive to other employers if their current jobs go away. A case in point is Deluxe Corporation, one of the largest U.S. check-printing companies. As you read in Chapter 3, Deluxe slowed a recent downsizing effort so that employees could brush up their skills in anticipation of finding new employment. The company continues to view training as a way to invest in its employees--and its future success. Go to Deluxe Corporation's human resources home page and read about the company's commitment to employees.
Chapter
4 1) Motivation is a concern for managers of permanent and temporary workers alike, as you learned in Chapter 4. But if the people who take temporary assignments have a somewhat different motivational foundation from those who prefer permanent jobs, how do temporary agencies motivate their workers? To see one agency's approach, visit the web site of Accountemps. Accountemps specializes in providing businesses with temporary workers to handle accounting, bookkeeping, and financial duties. Among the benefits it offers are access to health care coverage; holiday pay; technical training; opportunities for certification; challenging assignments; and flexible work schedules.
2) Social learning, defined in Chapter 4, suggests that individual behaviors and attitudes are acquired partly in response to the expectations of others. How can employers initiate social learning from the very first contact with a prospective employee? One way Dow Chemical does this is by posting the comments of current employees on its web site so job candidates can see what employees have to say about their work and their view of Dow as an employer. Visit the Dow Chemical web site. Click on the "About Dow" link and click on the "Careers at Dow" link to locate job profiles for several functional areas. Then read through the profiles of design engineering, chemistry, and one or two other jobs.
Chapter
5 1) More and more companies are offering telecommuting as an alternative work arrangement--a boon for employees who want flexible scheduling and want to avoid the grind of the daily commute. This flexibility is especially important for employees who must travel frequently and prefer to work from home when they are not required to be at some remote location. Telecommuting is a popular option for internal auditors at VF Corporation, which makes apparel and accessories under the Wrangler and Lee brand names. You can read excerpts from the department's telecommuting policy by visiting the VF internal audit web site.
2) The learning organization, a refinement of the total quality management approach, integrates continuous improvement with continuous employee learning and development. But an increasing number of larger companies are taking this a step further by establishing corporate universities to provide structured educational experiences for their employees. One of the largest corporate universities in the world is Motorola University, which was established in 1981 as part of the quality movement at Illinois-based Motorola, a leader in wireless communications, semiconductors, and electronics. Every year, every Motorola employee is required to attend 40 hours of job-related training through the University. Access Motorola University's web site and read about its mission and services.
Chapter
6 Balancing work-life linkages is not easy, as Chapter 6 points out. But it is especially difficult in the fast-paced world of professional services. Consider the situation at Ernst & Young, a leading accounting and management consulting firm. On any given day, thousands of employees are flying to appointments with clients or working late to meet critical deadlines. Now Ernst & Young has instituted programs specifically designed to help its employees better juggle their personal and professional responsibilities. You can read about some of these "Life Balance" initiatives by accessing the Ernst & Young career home page.
Chapter 7 Communication in Organizations The United States government, like many other large organizations, works hard to balance its information load and information-processing capabilities. The sheer volume of communications, however, can drown out some voices and prevent important messages from being exchanged. Recognizing the need for a special system to carry certain messages up and down the hierarchy, some government agencies have appointed an ombudsman to focus on particular groups. At the U.S. Environmental Protection Agency, for example, an ombudsman facilitates communication with small business owners who have questions or need assistance with environmental compliance and pollution prevention issues. Visit the home page of the U.S. Environmental Protection Agency Small Business Ombudsman and read about the duties, audience, outreach activities, and recent initiatives of this ombudsman.
Chapter
8 1) As you learned in Chapter 8, many organizations are creating joint ventures with organizations from other countries. This is particularly common in the automobile industry. For example, Toyota and General Motors established New United Motor Manufacturing, Inc. (NUMMI) in 1984 to build Toyota Corollas in a California factory that General Motors had previously closed. To read about this joint venture, visit the New United Motor Manufacturing, Inc. home page. Click on the link to NUMMI's background, which explains how competitors Ford and Chrysler tried unsuccessfully to block the joint venture through legal maneuvers. Also click on the link to NUMMI's management style, which discusses the implementation of Toyota's management philosophy by executives of Toyota, General Motors, and NUMMI.
2) Problem-solving teams are used in nearly every U.S. company to attack problems that affect performance. At General Electric, the problem-solving team has become a central ingredient in solving problems for continuous improvement and higher performance. Visit the General Electric Work-Out page to learn about Work-Out, the company's program for bringing together employees at all levels and in all functions to focus on a particular problem or opportunity.
In Chapter 9, you learned about a variety of approaches to management decision-making. At the Gap, a San Francisco-based apparel retailer, managers make a wide variety of decisions--large and small--every working day. Some of the most difficult decisions revolve around the creation of new store divisions such as GapKids and Old Navy Clothing. Access the Gap company history page and read about its expansion into new markets and new product lines. Then browse the Gap web site to learn more about the Old Navy Clothing chain and about the Gap's overall financial results. Is the creation of a new store division such as Old Navy Clothing a programmed or nonprogrammed decision? Why?
Chapter
10 Power can be used in many ways within an organization, as you learned in Chapter 10. It is particularly critical for chief executive officers, who must exercise leadership over every manager and employee in the organization. Consider the power wielded by Carol Bartz, chairman and CEO of Autodesk, a leading maker of design software. Since Bartz was named chairman in 1992, the company's revenues have more than doubled. To learn more about Bartz and the sources of her leadership influence, visit Autodesk's CEO Welcome page (http://www.autodesk.com/compinfo/welcome/welcome.htm). After reading Bartz's welcome, click on several of the activities links to read her interviews and speeches and find out about her background in the high-tech industry.
Chapter
11 As you saw in Chapter 11, Lou Gerstner has been credited with bringing about big changes at Big Blue. From a more casual corporate image to an updated product line, IBM has changed in many ways--thanks to Gerstner's ability to match his leadership behavior with the situational elements needed for renewed success. You can gain insight into the leadership qualities that Gerstner brings to his tasks by browsing the IBM Chairman's Page. Read the chairman's welcome, his biography, and two or three of his recent speeches.
Chapter 12 Dimensions of Organization Structure Market-leading organizations do not let structure stand in the way of achieving goals such as superior customer service. As you saw in Chapter 12, these organizations deliberately rearrange their administrative hierarchies to boost efficiency as well as effectiveness. Consider BankAmerica, the fifth-largest bank holding company in the United States. The complexity of the bank's operations clearly influences the way CEO David Coulter and his senior managers arrange the reporting relationships among the bank's 90,500 employees. To get a better sense of the company's size, results, goals, and activities, access the BankAmerica facts page. Also browse the bank's web site to read excerpts from recent presentations by senior managers.
Chapter
13 Both environmental complexity and dynamism contribute to the degree of environmental uncertainty in which an organization operates, as you saw in Chapter 13. The complicated and fast-changing world of financial services can be classified as a cell 4 environment with high perceived uncertainty. For organizations in this industry, the level of uncertainty has a definite effect on choices of strategy and structure. One example of a company caught in this highly uncertain environment is American Express. Just a few years ago, the financial services giant was battling increased competition and feeling the effects of slower revenue growth. To see how the company is faring today, visit its American Express corporate information page. Click on the latest annual report and go to the shareholder's letter, where top management discusses the previous year's performance, environment, challenges, and opportunities. Also scan the financial results to determine whether the company's revenues and profits are up or down.
Chapter 14 Organization Culture The unique culture of any organization is formed by its strategic and cultural values, its vision, its implementation strategies, and the cultural behaviors that are reinforced. As Chapter 14 explains, socialization helps employees learn about organizational culture and pass their understanding on to other employees. At Dell Computer, one of the fastest-growing computer makers in the United States, socialization starts from the very first contact a prospective employee has with the company's web site. Visit Dell's Corporate Culture page and read about how founder and CEO Michael Dell's values have shaped the organization's culture.
Chapter
15 Organization development, as defined in Chapter 15, is the process of planned change and improvement of the organization through the application of knowledge of the behavioral sciences. Over time, more and more organizations are making systemwide changes by introducing quality-of-work-life programs. A case in point is S.C. Johnson Wax, which makes household products such as Pledge furniture polish, Windex glass cleaner, and Raid insect products. Visit S.C. Johnson Wax's "Who We Are" page and read about the company's commitment to employees. Then click on the link to read its "This We Believe" corporate principles.
Copyright on all contents owned by Nelson. |
|
|||||||||||||||
| |
||||||||||||||||
| |
||||||||||||||||
| |
||||||||||||||||
| |
||||||||||||||||
| |
||||||||||||||||
| |
||||||||||||||||
| |
||||||||||||||||
| |
||||||||||||||||
| |
||||||||||||||||
| |
||||||||||||||||
| |
||||||||||||||||
| |
||||||||||||||||