Nelson Higher Education

Higher Education

MindTap Speech, 1 term (6 months) Instant Access for Verderber/Verderber/Sellnow's Communicate!, 14th Edition

  • Kathleen S. Verderber
  • Rudolph F. Verderber
  • Deanna Sellnow
  • ISBN-10: 1305119851
  • ISBN-13: 9781305119857
  • Mixed Media
  • COPYRIGHT: 2015 Published
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Overview

About the Product

MindTap Speech for Verderber/Verderber/Sellnow's Communicate! 14th Edition is the digital learning solution that helps instructors engage and transform today's students into critical thinkers. Through paths of dynamic assignments and applications that you can personalize, real-time course analytics, and an accessible reader, MindTap helps you turn cookie cutter into cutting edge, apathy into engagement, and memorizers into higher-level thinkers. Access to this product is valid for 6 months of usage.

Features

  • Seamlessly delivery appropriate content and technology assets from a number of providers to students, as they need them.

  • Break course content down into movable objects to promote personalization, encourage interactivity and ensure student engagement.

  • Customize the course – from tools to text – and make adjustments ‘on the fly,’ making it possible to intertwine breaking news into their lessons and incorporate today’s teachable moments.

  • Bring interactivity into learning through the integration of multimedia assets (apps from Cengage Learning and other providers), numerous in-context exercises and supplements, student engagement will increase leading to better student outcomes.

  • Track students’ use, activities and comprehension in real-time, which provides opportunities for early intervention to influence progress and outcomes. Grades are visible and archived so students and instructors always have access to current standings in the class.

  • Assess knowledge throughout each section: after readings, in activities, homework, and quizzes.

  • Automatically grade of all homework and quizzes.

Reviews

"[MindTap] is a combination of online text, learning management system, and social media tool that provides great opportunity for students to engage with course material and interact with one another in order to improve comprehension and retention of information."
— Mark Cruea, Ohio Northern University

About the Author

Kathleen S. Verderber

Kathleen S. Verderber is Associate Professor of Management Emeritus at Northern Kentucky University. She holds an MA in Speech Communication as well as an MBA and a PhD in organizational behavior from the University of Cincinnati. Dr. Verderber has consulted with various civic, professional, and business organizations. She has published numerous articles in several journals and has presented papers at communication and management conferences. She is a coauthor of COMMUNICATE! THE CHALLENGE OF EFFECTIVE SPEAKING IN A DIGITAL AGE, COMM, and SPEAK all with Cengage Learning, and author of INTER-ACT: INTERPERSONAL COMMUNICATION, CONCEPTS, SKILLS, AND CONTEXTS with Oxford University Press.

Rudolph F. Verderber

Rudolph F. Verderber is a Distinguished Teaching Professor of Communication Emeritus at the University of Cincinnati and former National Speaker's Association Professor of the Year -- as well as one of the all-time bestselling communication studies authors. The strength of his basic texts lies in his ability to explain and exemplify concepts, theories and skills to introductory level students. His Cengage texts -- COMMUNICATE!, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM, and SPEAK -- have a reputation for being student favorites due to their accessible presentation of theory and skills.

Deanna Sellnow

Deanna D. Sellnow, Ph.D., is a Professor of Strategic Communication and Assistant Director in the Nicholson School of Communication at the University of Central Florida, where she also is chair of the Department of Communication and conducts faculty development workshops on instructional communication pedagogy. Her research focuses on the rhetoric of popular culture, particularly music as communication, and instructional communication as it occurs in conventional and nonconventional classrooms, as well as in risk and crisis contexts. Published in regional, national and international journals, Dr. Sellnow is editor of the JOURNAL OF COMMUNICATION and co-author of COMMUNICATE!, COMM, SPEAK and THE CHALLENGE OF EFFECTIVE SPEAKING, all with Cengage.

Table of Contents

Each chapter is structured as a learning unit that guides students through the course content by providing everything a student needs to succeed, all in one place, from the reading to practice to assessment and reflection.
START – each learning unit begins with an engaging warm-up activity that guides students in discovering the learning objectives.
READ – chapter material is presented along with activities directly related to the reading.
PRACTICE – opportunities are presented to practice what is learned.
DO – activities related to videos, quizzes, and other multimedia are presented to demonstrate student understanding of the content, including “Practice and Present,” unique to MindTap Speech.
REFLECT – guided reflection on how concepts and skills apply to real life.