Nelson Higher Education

Higher Education

Floriculture: Designing & Merchandising, 3rd Edition

  • Dr. Charles P. Griner
  • ISBN-10: 1435489357
  • ISBN-13: 9781435489356
  • 512 Pages | Hardcover
  • Previous Editions: 2002, 1995
  • COPYRIGHT: 2011 Published
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Overview

About the Product

FLORICULTURE: DESIGNING AND MERCHANDISING, 3E will provide your students with a comprehensive introduction to the floral design industry. Written in a concise, easy-to-follow manner, FLORICULTURE: DESIGNING AND MERCHANDISING, 3E includes step-by-step instructions, complete with illustrations and material lists for dozens of projects. Projects in this book are built around low-cost materials that help to maintain a budget and suggestions are included on how to incorporate native materials to further reduce costs.

Features

  • Includes step-by-step projects that include illustrations to guide your students.

  • Includes a flower arrangement rating scale that enables your students to evaluate their own design.

  • Includes job seeking skills that help your students explore career opportunities.

  • Includes information on using the Internet to market flowers that introduces your students to this important tool.

About the Author

Dr. Charles P. Griner

Charles P. Griner is a leader in the development of the original curriculum in Horticulture for the State of Georgia. He retired from Colquitt County High School, Moultrie, Georgia after 40 years in education. In 1978, Dr. Griner was named Colquitt County High School’s Teacher of the Year and was Abraham Baldwin Agricultural College Alumni Association’s Educator of the Year in 1997. He is also the recipient of the Lifetime Achievement Award from National Vocational Agriculture Teachers Association in 2003 and was elected to the Georgia Agricultural Education Hall of Fame in 2004. Dr. Griner has taught numerous workshops in Floral Design for Horticulture teachers and has taught numerous winners in state floral design competitions. He holds a Bachelor of Science Degree, a Master of Education Degree, and Educational Specialist Degrees in Agricultural Education from The University of Georgia. He earned a Doctorate Degree in Vocational Education from Virginia Polytechnic Institute and State University.

Table of Contents

1. Exploring Careers in the Retail Flower Business.
2. The History of Floral Design.
3. Principles of Design.
4. Selection of Cut Flowers and Greens.
5. Conditioning and Storing Cut flowers and Greens.
6. Mechanics and Supplies Used in Floral Design.
7. Selecting Wire and Wiring Flowers.
8. Selecting Ribbons and Tying Bows.
9. Boutonnieres and Corsages.
10. Bud Vases.
11. Circular Arrangements.
12. Triangular Arrangements.
13. Line Arrangements.
14. Constructing Wreaths.
15. Holiday Arrangements.
16. Wedding Flowers.
17. Sympathy Flowers.
18. Drying Flowers.
19. Arranging Permanent Flowers.
20. Selecting Indoor Plants.
21. Decorating Potted Plants.
22. Pricing Strategies.
23. Selling in the Flower Shop.
24. Displays.
25 Delivery.
26. Professional Organizations.

New to this edition

  • Now in full color. The beauty of the art of floral design can be truly appreciated with full color photos to help illustrate design principles and techniques.
  • Features new class projects throughout the book, such as contemporary freestyle designs, evergreen wreaths, Easter centerpiece, and wedding bouquets.
  • Contains updated material throughout the book such as styles of flowers and the prices of material and adds a section on fertilizers to the chapter on selecting indoor plants.

Supplements

All supplements have been updated in coordination with the Main title.
Please see Main title page for new to this edition information.

Instructor Supplements

Instructor's Manual  (ISBN-10: 1435489330 | ISBN-13: 9781435489332)

The Instructor’s Manual contains the answers to the end of chapter questions.

Computerized Test Bank  (ISBN-10: 1435489349 | ISBN-13: 9781435489349)

This resource provides the Instructor’s Manual and a computerized testbank. The Instructor’s Manual contains the answers to the end of chapter questions. The testbank consists of multiple choice, fill-in-the-blank, and short answer/discussion style questions.

The Art of Floral Design  (ISBN-10: 0827386273 | ISBN-13: 9780827386273)

The Art of Floral Design, second edition is a fully illustrated color text designed to take the student from basic to advanced floral design techniques. With a well-balanced presentation of theory and practice this textbook sets the standard for teaching floral design techniques. Topics covered include the principles and mechanics of flower arranging, basic flower anatomy, as well as arrangement styles for a variety of special occasions. Updated to reflect the latest concepts and practices, this new second edition will place students at the forefront of floral design.

Student Supplements

The Art of Floral Design  (ISBN-10: 0827386273 | ISBN-13: 9780827386273)

Since its first appearance, The Art of Floral Design has become the definitive standard in teaching design techniques. In-depth and illustrated in full color, it offers comprehensive information on the principles and mechanics of flower arranging, basic flower anatomy, and arrangement styles for all occasions. This well-written text combines theory and practice to familiarize readers with the basics and guide them through more advanced floral techniques. This book is sure to remain on your reference shelf throughout your career in floral design.